Hotels and Travel Accomodation

Posts Tagged ‘hotels’

The real destiny was, it was thought, land and hotels that might be on it. The rest did nothing but play a minor role and survive as an almost parasitic of doing business.

Even today it is thought that the main driver of value and tourism in a destination is the hotel industry, and although it is of fundamental importance in the strategy and how to manage a destination, it is still a belief with a relative basis. And all for the change experienced by the client and understand their way of enjoyment at the destination. Experiential tourism, the subjectivity of the trip and to select only the elements that give value to every tourist are elements that provide a fertile ground to foster fundamental change of concept of the so-called complementary offer.

Remember that loyalty is not the hotel, not even a part of complementary, but that is the target as a whole that it does, and a key definer of that destiny is the complementary offer. Especially in the sun and beach destination site is often a commodity, a resource for the traveler to use as an element, essential self, but with little direct differentiation.

The process of decision and choice tends to go from the general to the concrete, the destination to the elements of the destination. We do not usually decide that we will spend our holidays at hotel x, but we will spend our vacation time to the destination x, and then look to decide which hotel we’re staying. For the initial choice of destination is essential complementary offer.

Is the complementary offer which can transmit experiences, feelings, subjectivity and sufficient differentiation to differentiate itself a destination? An amusement park, a marina, a museum may be reason enough to travel, because visitors can feel the attraction and enough hope to enjoy the experience enough to justify the trip.

A target is a complex conglomerate, a dense network of relationships in which the sum of elements is essential to give value. Each traveler will decide what elements of that fate are useful, what tourist experience you create for yourself. It’s called Punk trip, tourism liquid, do it yourself tourism.

Increasing the choice of the traveler is not a possibility but a reality that determines every stage of that journey. Only if we can understand the importance of a diverse destination, with multiple options and multiple choices we know how far that is what we are claiming the traveler.